Bridging Craftsmanship: Emiko for Joe Hartley
In the heart of artisanal craftsmanship, where clay meets fabric, lies a collaboration between Joe Hartley, a ceramist with a green thumb, and Emiko, a slow fashion brand dedicated to sustainable practices. This innovative partnership has given rise to a collection that seamlessly merges the worlds of pottery and fashion, creating garments that are not only aesthetically pleasing but also purposeful in design.
Joe Hartley, renowned for his mastery in ceramics and his passion for gardening, brings a wealth of knowledge and experience to the table. His love for the earth and dedication to sustainable living are evident in every piece he creates. From hand-thrown pottery to garden landscapes, Joe's work is a testament to the beauty found in nature and the importance of mindful living.
For Joe, functionality was paramount. As both a ceramist and a gardener, he understands the importance of clothing that can withstand the rigors of physical labor. With this in mind, Emiko incorporated features such as reinforced patches on the knees for gardening and elasticated hems on trousers for ceramic work. These subtle yet significant details ensure that each garment is tailor-made to suit Joe's unique line of work.
In a world where fast fashion reigns supreme, collaborations like this serve as a beacon of hope. By bringing together two distinct disciplines, Joe Hartley and Emiko have created something truly special – a collection that celebrates the artistry of slow fashion while honoring the traditions of pottery and gardening. It is a testament to the power of collaboration, creativity, and a shared commitment to sustainability.
As we move forward into an uncertain future, let us look to collaborations like this as a reminder of what is possible when we work together towards a common goal. With a little bit of creativity and a whole lot of passion, we can create a world that is not only beautiful but also sustainable for generations to come.
Shop the collab online
Filmed, photographed and directed by Sebastian Beesley and Mike Sallabank.
